Welcome!

@CloudExpo Authors: Elizabeth White, Zakia Bouachraoui, Yeshim Deniz, Carmen Gonzalez, Pat Romanski

Related Topics: @CloudExpo

@CloudExpo: Article

Google App Engine Goes Commercial

There are reportedly 45,000 apps currently running on App Engine

Google is ready to start charging for its App Engine cloud platform.

For the 10 months it’s been in preview it’s been free to use but limited to 500MB of persistent storage and enough CPU, bandwidth and whatnot to support about five million page views a month.

On Tuesday Google said it was ready to follow through on its intention to offer additional computing resources for a price and allow apps to scale beyond its free quotas. It said it’s been its most requested feature.

However, it’s going to lower its free thresholds in 90 days, claiming it overestimated the resources developers needed to get started. It thinks the free resources will still support five million page views a month.



Under the new regime, it says developers can set a daily budget for their apps representing the maximum amount they’re willing to pay for computing resources each day. They allocate this budget across CPU, bandwidth, storage and e-mail, and they pay only for what their app consumes beyond the free thresholds – prorated “to the nearest penny,” it says.

Mind you there are still no service level agreements to reimburse users if App Engine went down.

Google figures the resources paid for will scale to around 500 requests per second (qps) or more than 40 million queries a day, which is enough to handle traffic from being Slashdotted or Dugg. “In extreme cases,” it says, “(e.g. your application has been featured on Yahoo’s homepage), you can request additional CPU.”

Undercutting Amazon a trace, it’s proposing to charge 10 cents per CPU core hour and says the price covers the actual CPU time an application uses to process a given request, as well as the CPU used for any Datastore usage.

It’ll cost 10 cents per GB bandwidth incoming, 12 cents per GB bandwidth outgoing, which is supposed to cover traffic directly to/from users, traffic between the app and any external servers accessed using the URLFetch API, and data sent via the Email API.

It’ll also cost 15 cents per GB of data stored by the application a month and a thousandth of a cent per e-mail recipient for e-mails sent by the application.

Google warns users that they may notice an increase in the amount of data stored by their applications and listed in the Admin Console.

Seems data stored in the datastore incurs additional overhead, depending on the number of indexes, as well as the number (and size) of associated properties. It says this overhead can sometimes be significant and it’s been underreporting it.

So it’s doubling the free storage quota to 1GB.

Google wants the bills paid through its PayPal-like Checkout system (add VAT in the EU). And it says you can’t use multiple applications to avoid incurring fees.

There are reportedly 45,000 apps currently running on App Engine.

More Stories By Maureen O'Gara

Maureen O'Gara the most read technology reporter for the past 20 years, is the Cloud Computing and Virtualization News Desk editor of SYS-CON Media. She is the publisher of famous "Billygrams" and the editor-in-chief of "Client/Server News" for more than a decade. One of the most respected technology reporters in the business, Maureen can be reached by email at maureen(at)sys-con.com or paperboy(at)g2news.com, and by phone at 516 759-7025. Twitter: @MaureenOGara

Comments (0)

Share your thoughts on this story.

Add your comment
You must be signed in to add a comment. Sign-in | Register

In accordance with our Comment Policy, we encourage comments that are on topic, relevant and to-the-point. We will remove comments that include profanity, personal attacks, racial slurs, threats of violence, or other inappropriate material that violates our Terms and Conditions, and will block users who make repeated violations. We ask all readers to expect diversity of opinion and to treat one another with dignity and respect.


CloudEXPO Stories
Most modern computer languages embed a lot of metadata in their application. We show how this goldmine of data from a runtime environment like production or staging can be used to increase profits. Adi conceptualized the Crosscode platform after spending over 25 years working for large enterprise companies like HP, Cisco, IBM, UHG and personally experiencing the challenges that prevent companies from quickly making changes to their technology, due to the complexity of their enterprise. An accomplished expert in Enterprise Architecture, Adi has also served as CxO advisor to numerous Fortune executives.
Every organization is facing their own Digital Transformation as they attempt to stay ahead of the competition, or worse, just keep up. Each new opportunity, whether embracing machine learning, IoT, or a cloud migration, seems to bring new development, deployment, and management models. The results are more diverse and federated computing models than any time in our history.
Andrew Keys is co-founder of ConsenSys Enterprise. He comes to ConsenSys Enterprise with capital markets, technology and entrepreneurial experience. Previously, he worked for UBS investment bank in equities analysis. Later, he was responsible for the creation and distribution of life settlement products to hedge funds and investment banks. After, he co-founded a revenue cycle management company where he learned about Bitcoin and eventually Ethereum.
At CloudEXPO Silicon Valley, June 24-26, 2019, Digital Transformation (DX) is a major focus with expanded DevOpsSUMMIT and FinTechEXPO programs within the DXWorldEXPO agenda. Successful transformation requires a laser focus on being data-driven and on using all the tools available that enable transformation if they plan to survive over the long term. A total of 88% of Fortune 500 companies from a generation ago are now out of business. Only 12% still survive. Similar percentages are found throughout enterprises of all sizes.
Bill Schmarzo, author of "Big Data: Understanding How Data Powers Big Business" and "Big Data MBA: Driving Business Strategies with Data Science" is responsible for guiding the technology strategy within Hitachi Vantara for IoT and Analytics. Bill brings a balanced business-technology approach that focuses on business outcomes to drive data, analytics and technology decisions that underpin an organization's digital transformation strategy. Bill has a very impressive background which includes CTO at Dell EMC, Vice President of Advertiser Analytics at Yahoo! and Vice President of Analytic Applications at Business Objects.