Welcome!

Cloud Expo Authors: Yeshim Deniz, Hovhannes Avoyan, Elizabeth White, Liz McMillan, Pat Romanski

Related Topics: Java

Java: Article

Oracle-Sun Deal Puts Java Back in the Limelight

It's almost impossible to overestimate the importance of Java to Oracle

"It's almost impossible to overestimate the importance of Java to Oracle," wrote industry commentator Neil McAllister as the first rumors of the Oracle-Sun deal began to surface last week. McAllister referred to Java as "the crown jewel of this deal." So the question reverberating through Javaland now is: does this mean Java is back in the limelight? Or will Oracle's proprietary ways intervene in the open-source trajectory for Java set by Sun?

In his internal memo to Sun staffers, Sun CEO Jonathan Schwartz yesterday wrote that "By acquiring Sun, Oracle will be well positioned to help customers solve the most complex technology problems related to running a business."

He added:

"A combined Oracle/Sun will be capable of cultivating one of the world's most vibrant and far reaching developer communities, accelerating the convergence of storage, networking and computing, and delivering one of the world's most powerful and complete portfolios of business and technical software.

I do not consider the announcement to be the end of the road, not by any stretch of the imagination. I believe this is the first step down a different path, one that takes us and our innovations to an even broader market, one that ensures the ubiquitous role we play in the world around us."

No actual mention of "Java" anywhere in the memo, but BusinessWeek this morning reminded everyone that during a conference call with analysts yesterday, Oracle CEO Larry Ellison called Java "the single most important software asset we have ever acquired."

BW's Aaron Ricadela comments:

"It's a bold statement from a chief executive who has spent in excess of $40 billion to buy more than 50 software companies since 2005. Ellison is willing to make that call because the Java programming language, widely used to write much of the world's business software, is a key ingredient in Oracle's recipe for ensuring the many products it has already acquired work smoothly together. Java also runs on 800 million PCs and 2.1 billion mobile phones."

On its website, Oracle has the following to say about Oracle and Java:

"Oracle has been a leading and enthusiastic supporter of Java since its emergence in 1995. Today, Oracle offers the most comprehensive and productive Java EE development and deployment environments available. The addition of BEA technologies further solidifies Oracle's Java leadership.

As an executive member of the Java Community Process, Oracle participates in more than 80 Java Specification Requests (JSRs) and Oracle gurus serve as specification leads for important JSRs such as the XQuery API for Java, Standard Data Binding and Data Access Facility for J2EE, and Design Time Metadata for JavaServer Faces (JSF) Components. Oracle TopLink Essentials is the reference implementation of the new Java Persistence API which is part of EJB 3.0. Oracle is also spearheading critical tooling projects for BPEL, JSF, and EJB 3.0 within the Eclipse Foundation open source community."

Former Oracle executive and industry veterean Jnan Dash isn't as certain as his former boss Larry Ellison about the business value, to Oracle, of Java. "The gain of the Java business is significant and Oracle mentioned that that will add to the middleware revenue. Time will tell, as development platforms are not usually good revenue generators," Dash notes.

Paul R. La Monica of CNN.com makes much the same point, writing, in a piece titled "Oracle's Strange Java Brew":

To be sure, Sun has some interesting software, namely its ubiquitous Java programming software language and its open source MySQL database software and Solaris operating system.

But software remains a tiny fraction of the business -- despite the company's changing of its ticker symbol from SUNW to JAVA in 2007 to tout its software prowess.

When the company reported its fiscal second-quarter results in January, Sun said that "total software" sales rose 21% from a year ago, which is impressive. But the annual run rate for the division was just $600 million.

To put that in perspective, analysts expect Sun to report total sales of $12.4 billion this year. Sun remains predominantly a hardware company stuck in a brutally competitive business. And that's why analysts expect the company to post a loss in this fiscal year."

Let's give the last word for the moment to the Washington Post's Rob Pegararo, who this morning writes:

"Sun's stewardship of Java has had problems, such as the exceptionally boneheaded auto-update routine of its Windows Java software that it only recently fixed. But will this software fare better under Oracle's supervision? That's hard to say, since Oracle's statements on the merger focus on how it plans to combine Sun's software and hardware offerings with its own enterprise-software products.

I can only hope, then, that the future of Java does not involve handing over its development to whoever's responsible for the one Oracle product I do use regularly -- a gruesomely awful Web-based expenses-reporting application that punishes users with one of the most illogical, least efficient interfaces seen outside of old versions of Lotus Notes."

More Stories By Jeremy Geelan

Jeremy Geelan is Chairman & CEO of the 21st Century Internet Group, Inc. and an Executive Academy Member of the International Academy of Digital Arts & Sciences. Formerly he was President & COO at Cloud Expo, Inc. and Conference Chair of the worldwide Cloud Expo series. He appears regularly at conferences and trade shows, speaking to technology audiences across six continents. You can follow him on twitter: @jg21.

Comments (1) View Comments

Share your thoughts on this story.

Add your comment
You must be signed in to add a comment. Sign-in | Register

In accordance with our Comment Policy, we encourage comments that are on topic, relevant and to-the-point. We will remove comments that include profanity, personal attacks, racial slurs, threats of violence, or other inappropriate material that violates our Terms and Conditions, and will block users who make repeated violations. We ask all readers to expect diversity of opinion and to treat one another with dignity and respect.


Most Recent Comments
wernerkeil 04/25/09 11:08:32 AM EDT

JDeveloper is probably not so bad compared to the ERP you mentioned, but it still has most of its state and usability it inherited from JBuilder 2 or so.

I cannot tell, whether NetBeans for example is going to survive, but there was an earlier meeting between Larry Ellison and Scott McNeally where the 2 agreed to have JDeveloper based completely on NetBeans. It took them a while to get back on that, but at least parts of NetBeans may suite JDeveloper well. Whether the OpenSource NetBeans community will survive or not, is nevertheless not so sure.

Cloud Expo Latest Stories
With the explosion of the cloud, more businesses are transitioning to a recurring revenue model to generate reliable sales, grow profits, and open new markets. This opportunity requires businesses to get to market quickly with the pricing and packaging options customers want. In addition, you will want to take advantage of the ensuing tidal wave of data to more effectively upsell, cross-sell and manage your customers. All of this is possible, but only with the right approach. At 15th Cloud Expo, Brendan O'Brien, Co-founder at Aria Systems and the inventor of cloud billing panelists, will lead a panel discussion on what it takes to launch and manage a successful recurring revenue business. The panelists will offer their insights about what each department will need to consider, from financial management to line of business and IT. The panelists will also offer examples from their success in recurring revenue with companies such as Audi, Constant Contact, Experian, Pitney-Bowes, Teleko...
Planning scalable environments isn't terribly difficult, but it does require a change of perspective. In his session at 15th Cloud Expo, Phil Jackson, Development Community Advocate for SoftLayer, will broaden your views to think on an Internet scale by dissecting a video publishing application built with The SoftLayer Platform, Message Queuing, Object Storage, and Drupal. By examining a scalable modular application build that can handle unpredictable traffic, attendees will able to grow your development arsenal and pick up a few strategies to apply to your own projects.
Come learn about what you need to consider when moving your data to the cloud. In her session at 15th Cloud Expo, Skyla Loomis, a Program Director of Cloudant Development at Cloudant, will discuss the security, performance, and operational implications of keeping your data on premise, moving it to the cloud, or taking a hybrid approach. She will use real customer examples to illustrate the tradeoffs, key decision points, and how to be successful with a cloud or hybrid cloud solution.
The cloud provides an easy onramp to building and deploying Big Data solutions. Transitioning from initial deployment to large-scale, highly performant operations may not be as easy. In his session at 15th Cloud Expo, Harold Hannon, Sr. Software Architect at SoftLayer, will discuss the benefits, weaknesses, and performance characteristics of public and bare metal cloud deployments that can help you make the right decisions.
Over the last few years the healthcare ecosystem has revolved around innovations in Electronic Health Record (HER) based systems. This evolution has helped us achieve much desired interoperability. Now the focus is shifting to other equally important aspects – scalability and performance. While applying cloud computing environments to the EHR systems, a special consideration needs to be given to the cloud enablement of Veterans Health Information Systems and Technology Architecture (VistA), i.e., the largest single medical system in the United States.
Cloud and Big Data present unique dilemmas: embracing the benefits of these new technologies while maintaining the security of your organization’s assets. When an outside party owns, controls and manages your infrastructure and computational resources, how can you be assured that sensitive data remains private and secure? How do you best protect data in mixed use cloud and big data infrastructure sets? Can you still satisfy the full range of reporting, compliance and regulatory requirements? In his session at 15th Cloud Expo, Derek Tumulak, Vice President of Product Management at Vormetric, will discuss how to address data security in cloud and Big Data environments so that your organization isn’t next week’s data breach headline.
Scott Jenson leads a project called The Physical Web within the Chrome team at Google. Project members are working to take the scalability and openness of the web and use it to talk to the exponentially exploding range of smart devices. Nearly every company today working on the IoT comes up with the same basic solution: use my server and you'll be fine. But if we really believe there will be trillions of these devices, that just can't scale. We need a system that is open a scalable and by using the URL as a basic building block, we open this up and get the same resilience that the web enjoys.
Is your organization struggling to deal with skyrocketing volumes of digital assets? The amount of data is growing exponentially and organizations are having a hard time managing this growth. In his session at 15th Cloud Expo, Amar Kapadia, Senior Director of Open Cloud Strategy at Seagate, will walk through the essential considerations when developing a cloud storage strategy. In this discussion, you will understand the challenges IT is facing, why companies need to move to cloud, and how the right cloud model can help your business economically overcome the data struggle.
If cloud computing benefits are so clear, why have so few enterprises migrated their mission-critical apps? The answer is often inertia and FUD. No one ever got fired for not moving to the cloud – not yet. In his session at 15th Cloud Expo, Michael Hoch, SVP, Cloud Advisory Service at Virtustream, will discuss the six key steps to justify and execute your MCA cloud migration.
The 16th International Cloud Expo announces that its Call for Papers is now open. 16th International Cloud Expo, to be held June 9–11, 2015, at the Javits Center in New York City brings together Cloud Computing, APM, APIs, Security, Big Data, Internet of Things, DevOps and WebRTC to one location. With cloud computing driving a higher percentage of enterprise IT budgets every year, it becomes increasingly important to plant your flag in this fast-expanding business opportunity. Submit your speaking proposal today!
Most of today’s hardware manufacturers are building servers with at least one SATA Port, but not every systems engineer utilizes them. This is considered a loss in the game of maximizing potential storage space in a fixed unit. The SATADOM Series was created by Innodisk as a high-performance, small form factor boot drive with low power consumption to be plugged into the unused SATA port on your server board as an alternative to hard drive or USB boot-up. Built for 1U systems, this powerful device is smaller than a one dollar coin, and frees up otherwise dead space on your motherboard. To meet the requirements of tomorrow’s cloud hardware, Innodisk invested internal R&D resources to develop our SATA III series of products. The SATA III SATADOM boasts 500/180MBs R/W Speeds respectively, or double R/W Speed of SATA II products.
In today's application economy, enterprise organizations realize that it's their applications that are the heart and soul of their business. If their application users have a bad experience, their revenue and reputation are at stake. In his session at 15th Cloud Expo, Anand Akela, Senior Director of Product Marketing for Application Performance Management at CA Technologies, will discuss how a user-centric Application Performance Management solution can help inspire your users with every application transaction.
SYS-CON Events announced today that Gridstore™, the leader in software-defined storage (SDS) purpose-built for Windows Servers and Hyper-V, will exhibit at SYS-CON's 15th International Cloud Expo®, which will take place on November 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA. Gridstore™ is the leader in software-defined storage purpose built for virtualization that is designed to accelerate applications in virtualized environments. Using its patented Server-Side Virtual Controller™ Technology (SVCT) to eliminate the I/O blender effect and accelerate applications Gridstore delivers vmOptimized™ Storage that self-optimizes to each application or VM across both virtual and physical environments. Leveraging a grid architecture, Gridstore delivers the first end-to-end storage QoS to ensure the most important App or VM performance is never compromised. The storage grid, that uses Gridstore’s performance optimized nodes or capacity optimized nodes, starts with as few a...
SYS-CON Events announced today that Cloudian, Inc., the leading provider of hybrid cloud storage solutions, has been named “Bronze Sponsor” of SYS-CON's 15th International Cloud Expo®, which will take place on November 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA. Cloudian is a Foster City, Calif.-based software company specializing in cloud storage. Cloudian HyperStore® is an S3-compatible cloud object storage platform that enables service providers and enterprises to build reliable, affordable and scalable hybrid cloud storage solutions. Cloudian actively partners with leading cloud computing environments including Amazon Web Services, Citrix Cloud Platform, Apache CloudStack, OpenStack and the vast ecosystem of S3 compatible tools and applications. Cloudian's customers include Vodafone, Nextel, NTT, Nifty, and LunaCloud. The company has additional offices in China and Japan.
SYS-CON Events announced today that TechXtend (formerly Programmer’s Paradise), a leading value-added provider of server and storage virtualization, and r-evolution will exhibit at SYS-CON's 15th International Cloud Expo®, which will take place on November 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA. TechXtend (formerly Programmer’s Paradise) is a leading value-added provider of software, systems and solutions for corporations, government organizations, and academic institutions across the United States and Canada. TechXtend is the Exclusive Reseller in the United States for r-evolution